EP 41 Definning Strategic, The Four Myths of HR, and He-Man in the The Empty Red Seat
In this episode Steve and Tony discuss Steve’s Four Myths of HR and define the difference between administrative and strategic HR. For HR professionals looking to contribute in a strategic manner at an executive level, this discussion forms a guide to what that entails. Of course, the guys talk about Project Hail Mary and the upcoming He-Man Movie as well.
The four myths:
HR is administrative
HR isn't data driven
HR is a cost center
HR is reactive, not proactive
The four myths:
HR is administrative
HR isn't data driven
HR is a cost center
HR is reactive, not proactive
Learn more about Fantastic Tony Benjamin at: https://www.thegrangellc.com/
Learn more about Steven “Big Deal” Smith at: https://thehiringtreebook.com/
Learn more about the books mentioned on the podcast at: https://thehiringtreebook.com/hr-life-podcast
Learn more about our sponsor MegastarHR at: https://www.megastarhr.com/
Learn more about Pucks for Autism at: https://www.pucksforautism.com/
Learn more about Steven “Big Deal” Smith at: https://thehiringtreebook.com/
Learn more about the books mentioned on the podcast at: https://thehiringtreebook.com/hr-life-podcast
Learn more about our sponsor MegastarHR at: https://www.megastarhr.com/
Learn more about Pucks for Autism at: https://www.pucksforautism.com/
Quote of the Episode: “I’ve always thought that Strategic HR is the fundamental rethinking of how organizations treat people.” – Steven Smith
Creators and Guests
Host
Fantastic Tony Benjamin
I am a unique HR leader with more than 20 years’ experience working for some of Utah’s oldest, fastest growing, and most well-known companies. My experience includes Superior Drilling Products, Air Medical Resource Group, Control4, Ovivo USA and Deseret Book. I am a regionally recognized authority on building successful cultures and am an alumni speaker at DisruptHR SLC and DisruptHR St. George. I have earned an MBA from the University of Phoenix, a Bachelor’s degree from Utah State University, and am a certified Professional of Human Resources (PHR). I'm married to a woman out of my league, have three brilliant kids I doesn’t deserve and, although I travel a lot, live in Vernal, Utah.
Host
Steven "Big Deal" Smith
Steve will be the first to tell you that recruiting is marketing. He earned his Bachelor of Science in Finance at Brigham Young University and started his career in recruiting in Feb 2005. In 2008, he took a risk during a recession to help start a new company with Ryan Kohler, called ApplicantPro, a full suite HR platform for small to mid-sized businesses. In March 2025, ApplicantPro became iSolved Talent Acquisition, now serving 177,000 clients and close to 9800 employees. Before the merger, ApplicantPro made the Inc 5000 list 12 years in a row, Top Places to work in Utah 3 years in a row, and Steve was named the Small Business Utah HR Achievement Award winner in May 2024. iSolved was also named an Indeed Platinum Partner in 2023, 2024, and 2025 and is one of only ten ATS platforms in the country to obtain that designation. SHRM-CP & PHR certified, Steve currently volunteers on the Utah SHRM State Council as the immediate past State Executive Director. His book, The Hiring Tree: Laws of Applicant Attraction, was released in early 2023, and has helped thousands of organizations across the country rethink their approach to hiring. If you need help understanding the principles and role of SEO, marketing, and AI when it comes to attracting job seekers, Steve provides a solid framework for hiring effectively.
